HbbTV interactive advertising has been launched in Hungary on the MinDigTV platform.
The Czech thematic channel Retro Music TV has begun programmatic sales of ad space on HbbTV.
Slovakia’s national transmission company Towercom has launched an HbbTV service on DVB-T2.
The HbbTV Association will hold this year’s HbbTV Symposium on November 7-8, 2018 in Berlin in conjunction with German industry association Deutsche TV Plattform.
Skyworth Digital has embarked on the mass production of HbbTV STBs, enabled by SERAPHIC’s browser solution, in Croatia.
The Czech Republic’s TV Nova and Ceske Radiokomunikace (CRa) have launched HbbTV on the TV channels Nova and Nova Cinema, distributed in DVB-T on the second multiplex (MUX2).
HbbTV is a great technology but not really taking off in France, according to Philippe Lerer, business manager, Quadrille.
ARD and the two major cable operators Vodafone Deutschland (formerly Kabel Deutschland) and Unitymedia have settled their dispute over carriage fees for the cable distribution of the public broadcaster’s channels. ZDF reached an agreement with Vodafone, but not with Unitymedia.
The Czech Republic’s TV Prima has begun to offer O2 TV’s paid sports content via HbbTV.
The three leading Spanish FTA broadcasters Atresmedia, RTVE and Mediaset have entered into a partnership in order to compete with Netflix, HBO and Sky.