Sofia Digital has delivered a hybrid TV operator application for OSNtv, bringing the pay-TV platform directly to Samsung smart TVs without the need for a set-top box.
ITV picks Yospace for IAB-compliant ad measurement and monetisation on Freely
ITV has selected Yospace to deliver a new ad measurement and delivery solution for its channels on the PSB-backed streaming platform Freely.
Audience measurement bodies assess HbbTV for viewing analysis
As television viewing continues to spread across broadcast, streaming and connected TV environments, audience measurement is becoming one of the industry’s most complex challenges.
Warner Bros. Discovery launches HbbTV-based addressable ads on free-to-air channels
Warner Bros. Discovery (WBD) has introduced a new HbbTV-based system for personalised advertising on its free-to-air (FTA) channels, developed with Amazon Web Services (AWS).
HbbTV accelerates worldwide growth at Istanbul Symposium
The 13th HbbTV Symposium and Awards in Istanbul has underscored the accelerating international expansion of the HbbTV standard, with strong growth across Europe, Turkey and the wider MENA region.
HbbTV Symposium 2025 unveils programme and speakers in Istanbul
The HbbTV Association has unveiled the programme and speaker line-up for the 13th HbbTV Symposium and Awards, set to take place on 12-13 November 2025 in Istanbul.
Didomi and Sibbo join forces to strengthen privacy in HbbTV and Connected TV
Didomi, a global specialist in consent and preference management, has entered a strategic alliance with Sibbo, a consultancy specialising in programmatic advertising and digital privacy, to enhance privacy solutions for […]
Record turnout at 16th Plugfest and HbbTV Testing Event in Berlin
The 16th Plugfest and HbbTV Testing Event concluded today at Fraunhofer FOKUS in Berlin after five days of intensive interoperability testing.
wedotv expands distribution deal with tivùsat in Italy
Global ad-supported streaming TV network wedotv and Italian free TV platform tivùsat have expanded their distribution partnership to include wedotv’s FAST Channel wedotv BIG stories.
tivùsat rolls out new HbbTV-based EPG via satellite and DTT
Italian TV platform tivùsat has launched Tivù la Guida, a new interactive electronic programme guide (EPG) delivered over the HbbTV standard and available free of charge via satellite and DTT.