German media company ProSiebenSat.1 makes linear TV reach available to programmatic advertising campaigns.
ProSiebenSat.1 acquires e-commerce marketer Kairion
German media company ProSiebenSat.1 is taking over e-commerce marketer Kairion from Cocomore, thereby further increasing its activities in the ad-tech sector.
Jana Eisenstein to join ProSiebenSat.1
Jana Eisenstein will become Executive Vice President of the advertising platform solutions department of German media company ProSiebenSat.1 from January 1, 2018.