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Brussels approves RTL/ProSiebenSat.1 joint venture for addressable TV

August 26, 2022 22.21 Europe/London By Broadband TV News Correspondent

The European Commission has approved, under EU merger regulation, the creation of a joint venture for addressable TV by German broadcast groups RTL Deutschland and ProSiebenSat.1.

Filed Under: Editor's Choice, HbbTV, Newsline, Platforms, TV Tagged With: addressable TV, d-force, European Commission, ProSiebenSat.1, Seven.One Entertainment Group, TL Deutschland Edited: 31 August 2022 12:10

RTL and ProSiebenSat.1 join forces for addressable TV in Europe

August 1, 2022 14.17 Europe/London By Broadband TV News Correspondent

German broadcasters RTL Deutschland and ProSiebenSat.1, through its subsidiary Seven.One Entertainment Group, are to set up a technology joint venture, subject to pending regulatory approvals.

Filed Under: Editor's Choice, HbbTV, Newsline, Tech, Top Story, TV Tagged With: addressable TV, d-force, ProSiebenSat.1, RTL Deutschland, Seven.One Entertainment Group Edited: 3 August 2022 12:49

RTL and ProSiebenSat.1 offer targeted advertising via HbbTV

July 5, 2021 13.12 Europe/London By Broadband TV News Correspondent

The joint venture of German broadcasters Mediengruppe RTL Deutschland and ProSiebenSat.1 for addressable TV, d-force, provides the German-speaking advertising market for the first time with a solution for targeted advertising […]

Filed Under: HbbTV, Newsline, Platforms, TV Tagged With: addressable TV, d-force, Mediengruppe RTL Deutschland, OMD, ProSiebenSat.1, REWE, targeted ad Edited: 5 July 2021 13:16

ProSiebenSat.1 offers addressable TV on all channels

August 8, 2019 13.30 Europe/London By Jörn Krieger

The ProSiebenSat.1 advertising subsidiary SevenOne Media now offers advertisers the possibility to place targeted advertising on all channels of the German TV group.

Filed Under: HbbTV, Newsline, TV Tagged With: addressable TV, d-force, ProSiebenSat.1, SevenOne Media, targeted advertising, Thomas Wagner Edited: 12 August 2019 11:32

RTL, ProSiebenSat.1 get green light for addressable TV and online video JV

August 7, 2019 22.42 Europe/London By Jörn Krieger

The Federal German cartel office has given the go-ahead for the joint venture between Mediengruppe RTL Deutschland and ProSiebenSat.1 in the area of addressable TV and online video advertising.

Filed Under: Editor's Choice, Finance, Newsline, Platforms, TV Tagged With: addressable TV, d-force, Mediengruppe RTL Deutschland, online video, ProSiebenSat.1, targeted advertising Edited: 8 August 2019 15:54

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