FAST channel and AVOD provider Video Solutions AG, cable operators wilhelm.tel and willy.tel and cable association DNMG have launched a trial for the distribution of FAST channel wedo movies on […]
German industry association Deutsche TV-Plattform has published a white paper on ADB2.
German streaming service RTL TVNow (in future RTL+) will become available as an app on Vodafone Deutschland’s GigaTV platform in 2022.
The HbbTV Association has published the second phase of its solution for Targeted Advertising (TA).
Belgian advertising network RMB Régie Média Belge used ad monetisation platform Smart AdServer for ad replacement on the linear TV channels of Belgian public broadcaster RTBF during Euro 2020.
How is addressable TV (ATV) defined, what does ADB2 mean, how do switch-in and dynamic ad insertion differ?
German broadcaster Mediengruppe RTL Deutschland is working with TV set manufacturer TP Vision to drive the rollout of addressable TV in Germany.
German telco Deutsche Telekom has added TVNow Premium, the streaming service from German broadcaster Mediengruppe RTL Deutschland, to its TV platform MagentaTV.
The ProSiebenSat.1 advertising subsidiary SevenOne Media now offers advertisers the possibility to place targeted advertising on all channels of the German TV group.
The Federal German cartel office has given the go-ahead for the joint venture between Mediengruppe RTL Deutschland and ProSiebenSat.1 in the area of addressable TV and online video advertising.