The streaming service Paramount+ has made its debut today (Thursday, September 15) in Italy.
Walmart customers will gain free access to Paramount+ when they are members of the supermarket giant’s US loyalty programme.
Paramount+ will be added to Roku later this month. The new launch streaming service will be made available directly to consumers through The Roku Channel.
Pamela Kaufman, president of Global Consumer Products and experiences for Paramount, has been appointed president and CEO of International Markets, Global Consumer Products & Experiences, effective immediately.
Apple TV+ and Paramount+ are the most popular services for US SVOD switchers, defined as those who move from one subscription service and commit to another contract within 60 days.
Paramount+ holds now the second largest slate of SVOD titles commissioned in the UK in 2022. with 13 brand new commissions so far this year.
The streaming service Paramount+ will make its debut in the DACH countries (Germany, Austria and Switzerland) in December.
Paramount’s FAST service Pluto TV has entered into a partnership with Têtu, the leading LGBTQ+ media in France and in the French-speaking world.
Paramount has extended its cooperation with the Czech company Digital Broadcasting.
Sky Deutschland will remove movie channel Kinowelt TV and classical music channel Stingray Classica from its pay-TV platform in Germany and Austria on May 1, 2022.