TV set sales in Germany increased by 3.2% year on year to 4.8 million units in 2025, according to the latest CE-Branchenkompass report published by industry associations ZVEI and Deutsche […]
German TV sales rise 3% in Q3 2025
Germany’s TV market returned to slight growth in the third quarter of 2025, according to the latest figures from German industry associations ZVEI and Deutsche TV-Plattform in cooperation with NIQ.
German TV sales stable in H1 2025 – larger screens back in demand
The German TV set sales market remained stable in the first half of 2025, with 2.1 million devices sold, the same level as in H1 2024.
TV set sales increase by 15% in Germany
The sale of TV sets in Germany rose by 15.4% in Q1 2025 compared to the same period last year, reaching 1.2 million units (Q1 2024: 1.04 million).
TV sales rise by 2.6% in 2024 in Germany
The TV set market saw a notable increase in sales in 2024 in Germany, with a 2.6% rise compared to the previous year, reaching nearly 4.6 million units sold.
TV sales remain stable in Germany
At 2.94 million sets sold in the first three quarters of 2024, TV sales in Germany remained almost unchanged compared to the same period of the previous year (2.92 million).
TV set sales increase in Germany by 17% in Q2 2024
Sales of TV sets in Germany rose by almost 17% in the second quarter of 2024 compared to the same period last year, report industry associations ZVEI and Deutsche TV-Plattform […]
UHD and Smart TVs on the rise in Germany
In the first nine months of 2021, the share of smart TVs and Ultra HD TVs (UHD) in terms of the overall market continued to rise in Germany.
UHD share rises to 75% in German TV set market
The share of UHD TV sets in the German TV market continues to grow.
TV set remains main TV/video screen in Germany
The TV set is still first choice for TV and video consumption in German households despite the growing popularity of smartphones and tablets, but viewing habits change.









