25.2 million households in Germany receive HDTV. This corresponds with a growth of the share of HD households among German TV households from 53.1% to 65.7% within one year.
The turnover generated by pay-TV channels and paid-for video-on-demand (VOD) services has increased in Germany, Austria and German-speaking Switzerland in 2016 by around 11% to over €3 billion for the first time (2015: €2.7 billion).
42% of the households in Germany own a smart TV set with 88% of the sets being connected to the internet.
Three out of ten German internet users from 14 years of age (29%) watch movies and series on fee-based video-on-demand (VOD) portals such as Amazon Prime Video, Netflix, maxdome, Sky Ticket, Apple iTunes or Google Play.
Turkey’s largest media company Dogan Group has made its video-on-demand (VOD) service BluTV available outside Turkey, targeting the around 4 million Turks or people of Turkish origin in Germany and Europe.
German B2B service provider Purtel has set up an IPTV platform in collaboration with French streaming software provider Netgem as a white-label product for network operators.
German video-on-demand service provider On Demand Deutschland (ODD) will continue to provide its customers with recent blockbusters and library titles from all Hollywood studios and the most important independent players.
The TV set is still first choice for TV and video consumption in German households despite the growing popularity of smartphones and tablets, but viewing habits change.
The turnover generated by video-on-demand (VOD) services on the internet is expected to rise by 18% to €945 million in Germany in 2017.
Series are the most used content on paid-for video-on-demand (VOD) services in Germany.