The market for traditional consumer electronics is growing in Germany this year.
Three out of ten German internet users from 14 years of age (29%) watch movies and series on fee-based video-on-demand (VOD) portals such as Amazon Prime Video, Netflix, maxdome, Sky Ticket, Apple iTunes or Google Play.
The turnover generated by video-on-demand (VOD) services on the internet is expected to rise by 18% to €945 million in Germany in 2017.
More than three quarters (77%) of German internet users watch movies, TV programmes or other videos as internet streams.
Almost a quarter (23%) of internet users in Germany wanted to watch videos on the net which turned out to be inaccessible due to geoblocking.
The total turnover of video-on-demand (VOD) services is expected to rise to €717 million in Germany this year – an increase by 24% compared with 2015 (€579 million).
Video streaming has established itself in Germany with more than three quarters of all internet users (76%) consuming streaming video.
Thorsten Dirks has been appointed the new president of Bitkom, the German industry association for companies in the digital economy.
The turnover with advertising in the direct environment of video streaming offerings has increased by 17% to €240.6 million in Germany in 2014, according to current data from IHS Technology released by German industry association BITKOM.
The turnover achieved by video-on-demand (VOD) providers is expected to grow in Germany to €458 million this year – an increase by 42% compared with 2014.