Netflix remains the absolute leader in spontaneous name recognition among Dutch consumers with 64%, according to research by Telecompaper.
TV sales rise by 2.6% in 2024 in Germany
The TV set market saw a notable increase in sales in 2024 in Germany, with a 2.6% rise compared to the previous year, reaching nearly 4.6 million units sold.
Germany’s AGF joins Audience Measurement Coalition
German video research company AGF Videoforschung is joining the newly established Audience Measurement Coalition (AMC).
Ad-supported streaming on the rise in Germany
The streaming market in Germany is undergoing a significant transformation as more viewers turn to ad-supported subscription plans offered by major platforms like Netflix, Amazon and Disney.
Decline in European fiction production
A new report from the European Audiovisual Observatory has found the boom in high-end TV series in Europe has come to an end with the number of series (13 episodes […]
Abundance of choice leaves 84% of UK viewers perpetually scrolling
TiVo’s latest Video Trends Report says only 16% of UK viewers know what they want to watch when they start browsing.
Top six global content providers account for more than half of all spend in 2024
While recent market challenges have impacted the TV and Film production landscape, spending across the top six global content providers has grown since the pandemic.
Traditional television prevails against streaming competition
In 2024, 81% of TV viewers in Germany continue to watch linear television for the most part of their viewing time.
User retention: why Netflix leads over Apple TV+ and Paramount+
User retention in streaming services has become a crucial measure of success. Netflix consistently excels at retaining users longer than its competitors, Apple TV+ and Paramount+.
Research: Ad views on CTV have grown to 46% of all ad views in Europe
The FreeWheel Video Marketplace Report reports that ad views on CTV have grown to 46% of all ad views in Europe, an increase of 31% vs H1 of last year, […]