Philippe Dauman, Viacom’s chief executive, has accused Nielsen of failing to keep up in the way people watch TV.
In the US, VOD users watch more linear TV
People in VOD homes watch an hour and five minutes of live television per day, compared with the 54 minutes of live TV time among non-VOD users.
Nielsen introduces Twitter TV ratings
Nielsen has launched Nielsen Twitter TV Ratings, the measure of the total activity and reach of TV-related conversation on Twitter.
US sees fast growing 2nd screen usage
Traditional TV viewing remains stable in among US viewers, but second screen usage is growing fast.
Nielsen starts reporting YouTube channels
May 2012 marks the first month that Nielsen publicly reported streaming measurement on thousands of YouTube partners.
TV set remains king in US homes
The average American watches nearly five hours of video each day, 98% on a traditional TV set, according to the Nielsen Cross-Platform Report.
Second screen usage becoming the norm
Watching TV while using a tablet or smartphone is more common than not according to a Q4 2011 Nielsen survey of connected device owners in the US, UK, Germany and Italy.
Research: US viewers embrace PVRs
Among the three major devices connected to TVs (video game consoles, PVRs and DVD players), PVRs account for the greatest percentage of Americans’ watching time, according to Nielsen Research.
US viewers watch more online videos
In the US, the amount of time spent streaming videos online is growing at a much faster rate than the number of video viewers, according to research by Nielsen.
Social media buzz impacts TV ratings
People aren’t just consuming content on social networks, they’re actively sharing it. As a result, social media buzz has an impact on TV ratings, at least in the US, according to a recent study by Nielsen’s NM Incite.