A number of American media and technology companies, in collaboration with US smart TV company Vizio, have formed a consortium dedicated to the development and deployment of a new, open standard for addressable advertising on connected TVs.
US smart TV producer Vizio has agreed to pay $2.2 million to settle charges by the Federal Trade Commission and the Office of the New Jersey Attorney General for spying on 11 million consumer TVs.
US TV set manufacturer Vizio has added Xumo, a live and video-on-demand (VOD) over-the-top service, to the Vizio SmartCast app.
Google’s Chromecast has partnered with TV manufacturer Vizio on a series of new TV sets that offer Chromecast-like functionality out of the box, according to Variety.
Google TV-powered devices for consumers will be around many places at next week’s Consumer Electronics Show (CES) in Las Vegas.