A number of American media and technology companies, in collaboration with US smart TV company Vizio, have formed a consortium dedicated to the development and deployment of a new, open standard for addressable advertising on connected TVs.
NBC plans to launch its ad-supported streaming OTT news service named NBC News Now in early May.
NBC Olympics is partnering with Uber to bring a custom in-ride video experience to US Uber riders during the XXIII Olympic Winter Games.
Coverage of the Winter Olympics will be made available in the 4K Higher Dynamic Range Format.
Euronews is reframing its Partnerships Department, and has appointed Eurosport’s Caroline de Tauriac Head of Partnerships.
In the US, both Turner Broadcasting and NBC will be offering live football on a mix of traditional linear channels and OTT.
US broadcaster NBC Universal has bought a 25% share in Lyons-based Euronews for $30 million.
NBC Olympics’ comprehensive coverage of the Games of the XXXI Olympiad from Rio de Janeiro, Brazil, will include the distribution of 4K Ultra HD (UHD) coverage to cable, satellite, telco providers, and other partners.
NBC has announced the launch of its new streaming channel on the Roku platform via TV Everywhere.
The three major US networks, ABC, CBS and NBC, are blocking their programmes from access by Google TV, writes The Wall Street Journal. Full-length episodes of shows like NBC’s The Office, CBS’s CSI: Crime Scene Investigation, and ABC’s Modern Family can’t be viewed on the connected TV service.