Dutch OTT solution provider TradeCast TV is entering into a partnership with video advertising platform SpotX.
SpotX has appointed Sophie Knight as Director, Platform Services for the UK.
SpotX has announced a partnership with Discovery to power programmatic monetisation for TV everywhere (TVE) video during the holiday season.
SpotX has appointed Annelie Jegefalk as Supply Operations Manager.
SpotX has announced a new management team to oversee all aspects of SpotX’s business in Europe, including its merger with smartclip.
SpotX has appointed Marco Ruivenkamp to the role of Managing Director of SpotX and smartclip, Benelux.
Jonas Rundgren has been appointed the new MD, Nordics for global video advertising and monetisation platforms smartclip and SpotX.
SpotX will be adding demographic breakouts based on Nielsen’s audience data for connected TV (CTV). This marks the first time a digital supply-side platformhas leveraged Nielsen analytics for CTV.
Amsterdam-based music channel Xite, with the help of video ad serving platform SpotX, is now offering advertisers the possibility to advertise fully programmatically on the television screen.
SpotX, a video advertising and monetisation platform, has extended their strategic partnership with Pluto TV, the free OTT television service in America.