The Czech Republic’s Prima media group has joined the online ad exchange CPEx through its subsidiaries Media Club and Impression Media.
New comms team for Czech TV
Jana Mrakotova has been appointed the new head of communications at the Czech public broadcaster Ceska Televize (CT).
Netflix in Czech Voyo’s sights
TV Nova’s Voyo is now the second most popular streaming service in the Czech Republic after Netflix.
TV ad costs to rise in Czech Republic
The Czech Republic’s Atmedia plans to raise the cost of advertising on the thematic channels it represents by 15-20% in 2024.
Vladimir Mlynar to leave PPF Group
The Czech Republic’s PPF Group has announced that Vladimir Mlynar will leave his position as chief of public and government affairs on December 31.
Czech Prima develops programming strategy
The video content of the Czech Republic’s Prima Group will now be covered by the programme department headed by Alex Ruzek.
Media Club launches CTV programmatic video advertising
The Czech Republic’s Media Club has launched a new programmatic buying of video advertising on TVs connected to the internet.
Formula 1 returns to Czech TV Nova
The Czech Republic’s TV Nova has secured the broadcasting rights to Formula 1 from 2024.
Czech TV stations protest licence fee increase
The Czech commercial broadcasters Nova, Prima and Ocko have demanded the withdrawal of an amendment to media legislation that will lead to an increase in the receiver licence fee.
Canal+ expands Czech reach
Canal+ has expanded the distribution of its channels in the Czech Republic.