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Adobe and Roku team for targeted advertising on OTT platforms

March 27, 2019 07.30 Europe/London By Robert Briel

Adobe has announced a partnership with Roku to offer Adobe customers the ability to target the consumer audience moving to over-the-top service (OTT).

Filed Under: Newsline, Technology Tagged With: Adobe, Roku, targeted advertising Edited: March 27, 2019 07:30

Single Sign-On drives TV Everywhere viewing

November 29, 2017 10.32 Europe/London By Robert Briel

When traditional distribution platforms offer TV Everywhere (TVE) services requiring authentication every time they access the service, a lot of people don’t bother.

Filed Under: Newsline, Research, TV Everywhere Tagged With: Adobe, Blake Elmquist, Single Sign-On Edited: November 29, 2017 16:00

Consumers spend 42% of TV time with OTT

April 20, 2016 10.59 Europe/London By Broadband TV News Correspondent

New research from Adobe and TDG shows that consumers now spend 42% of TV time with OTT services.

Filed Under: Editor's Choice, Newsline, OTT, Research Tagged With: Adobe, TDG, US Edited: April 21, 2016 10:58

Apple TV most popular streaming device; but new version postponed (again)

June 5, 2015 08.26 Europe/London By Robert Briel

Apple TV has doubled its share of premium video viewing in just one quarter from 5% in Q4 ’14 to 10% in Q1 ’15 – overtaking Roku, according to Adobe’s Digital Index (ADI).

Filed Under: Channels, Editor's Choice, Top Story Tagged With: Adobe, Apple TV Edited: June 8, 2015 10:07

Adobe says mobile video views up 300%

April 19, 2013 10.34 Europe/London By Broadband TV News Correspondent

TV Everywhere adoption in the US increased 12-fold and mobile video viewing grew by 300%, according to Adobe.

Filed Under: Newsline, Research, Second Screen, TV Everywhere Tagged With: Adobe, US Edited: April 19, 2013 10:37

Adobe eyes IP revolution

March 19, 2013 11.26 Europe/London By Chris Dziadul

TV CONNECT – LONDON. Given that over 10 billion devices will be connected and in use by 2017, the question of how you monetize video is becoming increasingly important.

Filed Under: Newsline Tagged With: Adobe Edited: March 19, 2013 11:26

BBC separates Android video apps

September 20, 2012 07.06 Europe/London By Julian Clover

The BBC has launched a new video platform that is designed to work across mobile devices running the Android operating system.

Filed Under: Mobile TV, Newsline, Top Story Tagged With: Adobe, Android, BBC iPlayer, Flash Edited: September 24, 2012 09:37

Adobe pulls Flash from TV environment

November 10, 2011 11.34 Europe/London By Julian Clover

Adobe is to break with plans to put its Flash technology into the TV space, at the same time pulling out of the mobile market, in favour of HTML-5. The move follows two decades of development of the Flash Player for mobile browsers.

Filed Under: Editor's Choice, Newsline, Technology, Top Story Tagged With: Adobe, Horizon, YouView Edited: November 22, 2011 06:41

Adobe creates cross platform login for the TV Everywhere age

March 23, 2011 21.03 Europe/London By Julian Clover

Adobe Systems has launched a new authentication system designed to allow pay-TV subscribers easy access to premium content from a variety of internet enabled devices.

Filed Under: Newsline, Technology Tagged With: Adobe Edited: March 24, 2011 11:46

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White Paper: An approach to implementing HbbTV on Android TV by Zattoo

By Broadband TV News Correspondent

HbbTV’s self stated goal is to “harmonize the broadcast, IPTV, and broadband delivery of entertainment to the end consumer through connected TVs and set-top boxes”.

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