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TDG: streaming OTT service Disney+ likely to be well received

March 15, 2019 19.41 Europe/London By Broadband TV News Correspondent

Half of US adults will consider Disney’s pending subscriptionvideo service, a fourth moderately-to-highly likely to sign up.

Filed Under: Newsline, On Demand/VOD, OTT, Research Tagged With: Disney, Michael Greeson, TDG, The Diffusion Group Edited: 15 March 2019 19:41

Roku users less likely to subscribe to legacy pay-TV

October 24, 2018 08.58 Europe/London By Broadband TV News Correspondent

It is a fact that the use of dedicated streaming devices is correlated with lower uptake of traditional pay-TV services. However, new research from The Diffusion Group finds that one […]

Filed Under: Newsline, OTT, Research Tagged With: pay TV, Roku, TDG Edited: 25 October 2018 10:26

TDG: eSports is the ‘Next Big Thing’

September 12, 2018 19.24 Europe/London By Broadband TV News Correspondent

According to a new report from The Diffusion Group (TDG), eSports has been silently exploding, out of the mainstream eye for years but now capturing the attention of companies throughout […]

Filed Under: Newsline, Research Tagged With: Arena eSports, TDG, The Diffusion Group Edited: 12 September 2018 19:24

TDG: Facebook Watch awareness remains low

August 21, 2018 19.46 Europe/London By Broadband TV News Correspondent

Despite the fact that Facebook’s free ad-supported Watch on-demand video service launched just over a year ago, the offering continues to face significant challenges regarding feature awareness and use.

Filed Under: Newsline, Research Tagged With: Facebook Watch, Michael Greeson, TDG, The Diffusion Group Edited: 21 August 2018 19:46

Amazon Prime: it’s all about free shipping

July 26, 2018 07.54 Europe/London By Broadband TV News Correspondent

According to new research by The Diffusion Group (TDG), 79% of Amazon Prime users cite free shipping as the primary reason they subscribe to the service.

Filed Under: Newsline Tagged With: TDG, The Diffusion Group Edited: 27 July 2018 12:02

Amazon Channels dominates D2C TV network subscriptions

June 20, 2018 07.49 Europe/London By Broadband TV News Correspondent

Amazon Prime Channels accounts for more than half of all direct-to-consumer subscriptions, according to research from The Diffusion Group (TDG).

Filed Under: Newsline, Platforms Tagged With: Amazon, TDG, The Diffusion Group, US Edited: 8 August 2018 06:54

NBCU, Fox, Disney/ABC and CBS top list of preferred networks

March 22, 2018 17.02 Europe/London By Broadband TV News Correspondent

Despite declines in viewing, broadcast networks top the list for most desired channels groups, according to The Diffusion Group.

Filed Under: Newsline, Research Tagged With: Disney/ABC. CBS, FOX, NBCU, TDG, The Diffusion Group, US Edited: 22 March 2018 17:02

TDG: Binge viewing is pervasive

August 10, 2017 16.00 Europe/London By Broadband TV News Correspondent

In the US, 86% of adult broadband users binge view at least occasionally, with 58% of 18-34s binging daily, according to The Diffusion Group (TDG).

Filed Under: Newsline, Research Tagged With: binge viewing, Michael Greeson, TDG, The Diffusion Group, US Edited: 10 August 2017 16:00

Hulu users prefer streaming to legacy pay-TV

August 9, 2017 16.53 Europe/London By Broadband TV News Correspondent

When asked to choose between their legacy pay-TV and SVOD services, Hulu on-demand users are 37% more likely than Amazon Prime users and 29% more likely than Netflix users to […]

Filed Under: Newsline, OTT, Research Tagged With: Amazom, Hulu, Michael Greeson, Netflix, TDG, The Diffusion Group Edited: 10 August 2017 10:16

SVOD gaining perceptual parity with legacy pay-TV

July 13, 2017 20.41 Europe/London By Broadband TV News Correspondent

If forced to decide between legacy pay-TV or SVOD services, 57% of dual-service users would choose legacy pay-TV, 43% streaming services like Netflix and Hulu.T

Filed Under: Newsline, On Demand/VOD, OTT, Research Tagged With: Michael Greeson, pay TV, TDG, The Diffusion Group, US Edited: 13 July 2017 20:41

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