Sunrise is expanding its entertainment strategy by allowing all customers – including those without a TV subscription – to sign up for streaming services directly through the Swiss telco.
yallo TV adds AI‑generated video previews with Media Distillery
Swiss telco provider yallo has expanded the content discovery capabilities of its streaming service yallo TV by introducing auto‑generated video previews, powered by Media Distillery’s Preview Distillery technology.
Sunrise confirms 147 redundancies after consultation process
Swiss telco Sunrise has confirmed it will cut 147 jobs as part of a new corporate organisation, following the completion of its statutory consultation process with employee representatives and the […]
Warner Bros. Discovery launches HBO Max in eight new markets
Warner Bros. Discovery has launched HBO Max in Germany, Austria, Switzerland, Luxembourg and Liechtenstein, as well as Italy, Greece and Israel, expanding its streaming service to more than 100 countries […]
Sunrise plans up to 190 job cuts as part of restructuring
Swiss telco Sunrise has launched a consultation process for potential redundancies affecting up to 190 employees as it moves to simplify its organisational structure and improve efficiency.
Sunrise introduces AI-powered ‘SuperSearch’ for TV content discovery
Swiss telco Sunrise has launched an AI-based voice search function for its TV platform, becoming the first TV provider in Switzerland to offer such a feature.
MySports scores exclusive NHL rights for 2025/26 season
Swiss network operator Sunrise has secured the exclusive rights to show National Hockey League (NHL) games on its sports channel MySports for the upcoming 2025/26 season.
Sunrise and Media Distillery introduce AI-powered TV highlights
Swiss network operator Sunrise has launched a new ‘TV Highlights’ feature designed to make it easier for its one million TV customers to discover programmes.
Sunrise secures National League ice hockey rights for MySports until 2035
Swiss telco Sunrise and the National League have agreed to extend their media partnership for MySports by eight years, ensuring that Switzerland’s top ice hockey league will remain on the […]
Swiss TV industry agrees on unified replay-TV advertising model
Switzerland’s television industry has reached a landmark agreement to introduce a unified advertising model for replay-TV, marking the first occasion public broadcaster SRG has joined forces with commercial broadcasters to […]