RTL AdAlliance has formally incorporated all its local European businesses into one single entity per market and launches a straight-forward business approach offering simplicity for advertisers and value for publishers.
Xiaomi has entrusted RTL AdAlliance advertising sales rights for Xiaomi TV+.
RTL AdAlliance and The Trade Desk have announced their joint efforts to expand the programmatic buying infrastructure for linear TV advertising across Europe.
RTL AdAlliance provides its advertising clients with a data-driven TV profile targeting solution to reach their target audiences.
LG Ad Solutions and RTL AdAlliance have expanded their exclusive partnership to offer a combined connected TV (CTV) buying approach for data-driven CTV ads within the smart interface of LG […]
Iris Ostermaier has been appointed global CFO of the newly created RTL AdAlliance, effective January 9, 2023.
The combined sales activities of RTL AdConnect, G+J I|MS, and Smartclip are to be known as the RTL AdAlliance.