In the US, TV is their primary screen for viewing paid and free video streamed from the internet, according to the NPD Group.
US viewers prefer cable VOD
In the US, cable companies are consumers’ first choice when they order on-demand movies on a per-use basis, according to the NPD Group.
US viewers still prefer physical rentals
Even as more US consumers adopt subscription streaming from Netflix and other services, the majority of feature-length movies are still rented on physical discs., according to The NPD Group’s VideoWatch […]