The German Federal Cartel Office has approved Deutsche Fußball Liga’s (DFL) planned acquisition of a minority stake in sports streaming service Dyn.
DFL partners with ServiceNow for Bundesliga AI upgrade
German football association DFL Deutsche Fußball Liga has agreed on a technology partnership with AI provider ServiceNow to orchestrate its platforms and transform business operations.
Schwarz Group and DFL join sports streamer Dyn as strategic investors
German sports streaming provider Dyn Media has announced a significant expansion of its shareholder base, with retail company Schwarz Group and German football association DFL joining as strategic investors.
Saran Media Group secures Bundesliga rights in Turkey
The Bundesliga has a new home in Turkey with Saran Media Group having secured the exclusive broadcast rights for the next four seasons.
Bundesliga secures Eastern Europe TV deals
German football association DFL has reinforced its international footprint by securing new media rights agreements for the Bundesliga across nine Eastern European countries.
DFL launches Bundesliga OTT service with OneFootball
German football association DFL is making Bundesliga live content more widely available in selected international markets through an OTT offering in partnership global football media platform OneFootball.
Sky seen as winner of Bundesliga rights tender by football fans
Football fans in Germany have expressed overall satisfaction with the outcome of the recent domestic Bundesliga broadcasting rights tender, according to a recent survey by sports marketing agency ONE8Y. However, […]
DFL raises Bundesliga rights revenues to €1.12bn per season
German football association DFL Deutsche Fußball Liga has again surpassed the billion-euro mark for the awarding of the domestic Bundesliga media rights, exceeding the revenues generated from the previous tender.
Sky Deutschland loses Bundesliga conference rights to DAZN
German Pay-TV operator Sky Deutschland will no longer be able to broadcast its iconic Saturday afternoon Bundesliga conference from the 2025/26 season.
DFL ordered to restart Bundesliga rights auction in legal battle with DAZN
German national football association DFL has to re-auction the largest TV rights package in the tender of the domestic Bundesliga rights for the 2025/26 to 2028/29 seasons.






