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Nordija White Paper Competition: Why you should welcome the commercial breaks

April 22, 2021 11.06 Europe/London By Broadband TV News Correspondent

Gold Paper: The Battle of the first screen operating system

Silver Paper: Why you should welcome the commercial breaks

Bronze Paper: Should We Be Afraid of Giving Away Our Data

 

As part of an internal competition, Nordija asked its colleagues to come up with a White Paper on today’s television trends.

The software company then approached Broadband TV News to judge the three best entries. Which we’ll be publishing over the next three weeks.

The Silver entry comes from Peter R0der Kristensen, VP Product Management at Nordija: Why you should welcome the commercial breaks.

**

TV commercial breaks are annoying interruptions and can invoke much frustration – yes. Furthermore, the future of a lot of the linear TV channels looks uncertain in the wake of on demand streaming services – offering content without long commercial breaks. So, where does this leave TV commercials as we know them today? What if embracing flow TV commercials could act as a life vest to keep the good content adrift?

Complete the form to Read the White Paper in full.

Why you should welcome the commercial breaks

    By registering your details to download this White Paper you agree to the following: Broadband TV News will share your information with the sponsor for informative purposes only. Broadband TV News will use your details to contact you by email with similar marketing information relevant to you. You are free to opt-out of the marketing information at any time.
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Filed Under: Featured Left, Resources, White Papers Tagged With: Nordija Edited: 3 May 2021 13:23

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