YouTube today announced a new Shows section of its site for UK users, bringing together in one place full length programming and clips from Channel 4, BBC Worldwide, ITN, Fremantle and others.
At launch, the Shows section includes almost 5,000 videos, of which almost 4,000 are full-length programmes, from over 60 partners, totaling over 3,000 hours.
The full length includes the first set of content made available under the recently announced partnership between Channel 4 and YouTube. The full range of Channel 4 content will be available in early 2010.
Among the titles included are: Peep Show, Derren Brown, Hollyoaks, The Inbetweeners, Gordon Ramsay’s F Word, Jamie at Home (all Channel 4), Dead Ringers, Day of the Triffids, This Is Dom Joly (all BBC Worldwide), Adult Swim (Turner Broadcasting), ITN News (ITN), Guinness World Records, He-Man (Classic Media), Baywatch (Fremantle), World Rally Championship (North One), The Listening Post, The Fabulous Picture Show (both Al Jazeera), and others.
The Shows section also brings together clips of programmes including Wallace and Gromit (Aardman), Top Gear, The Mighty Boosh, EastEnders, QI, Spooks (all BBC Worldwide), Mr Bean (MyVideoRights / Tiger Aspect) and others.
All programmes will be available free-of-charge. Where the content owner has enabled this, the programmes will be supported by advertising. For example, Channel 4’s long form content will carry advertisers such as Virgin Media, Universal, Orange, Samsung and Pepsi.