MediaKind’s Boris Felts tells Julian Clover how the company is working with sports producers in the United States to develop new revenue streams through targetted advertising.

About Julian Clover
Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.