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Mediagenix unveils What’sOn Hive

November 22, 2021 11.45 Europe/London By Chris Dziadul

Mediagenix has launched What’sOn Hive, a modular cloud platform that seamlessly expands the rich What’sOn ecosystem.

At IBC2021, Mediagenix will showcase a content supply chain that connects strategic, planning and execution workflows around one source-of-truth by leveraging a series of new What’sOn Hive products. They include Content Cockpit, Strategic Planning, Contet Curation, Metadata portal, Artist and Integrated online marketplace. Mediagenix is also launching two solutions – Mediagenix Prism and Mediagenix Spectrum – that will support media companies to avoid data fragmentation and to boost the time-to-value of data investments.

According to Ivan Verbesselt, chief product & marketing officer for Mediagenix, “Media networks can improve business and operational efficiency by 20 to 80% with a lean content supply chain.
“Such efficiency gains are predicated on collaborative workflows spanning the entire content supply chain at strategic, planning and execution levels and revolving around three core principles: one source-of-truth, touchless operations, and actionable content intelligence”.

He added: A lean content supply chain lays the foundation to actively drive content ROI and lifetime value of content. What’sOn enables this through agile windowing and publishing across multiple platforms as well as smart content curation to drive engagement and discoverability. With What’sOn Hive we take this agility a big step further.”

Mediagenix will present What’sOn Hive and their new Lean Content Supply Chain at IBC2021 in meeting room 1.BS22 (by appointment only) as well as during remote meetings and webinars hosted from their Studio M.

For more information, contact Geert Van Droogenbroeck, marketing officer, geert.van.droogenbroeck@mediagenix.tv

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Filed Under: IBC Special, Newsline Tagged With: MediaGeniX Edited: 22 November 2021 11:45

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About Chris Dziadul

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