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All Media Baltics secures Premier League rights

May 16, 2019 08.48 Europe/London By Chris Dziadul

Christian Anting

All Media Baltics (AMB) has secured the exclusive media rights to English Premier League football for the coming three seasons 2019/20 to 2021/22 in Estonia, Latvia and Lithuania.

Every year more than 200 matches will be available live across All Media Baltics TV channels and streaming services in the region. Furthermore, extensive local language commentary in Estonian, Latvian and Lithuanian language will be provided, together with highlights, interviews, profiles, archive, pre- and post-game analysis and a wide range of mobile first content.

Commenting on the development, Christian Anting, AMB Group CEO, said: “Premier League continues to be the most popular domestic football league in the world. The recent successes of the best English teams in European club competitions underlines the quality and attractivity of Premier League.

We are delighted to entering into this new partnership with the Premier League and we look forward to providing football fans in the Baltic countries a unique viewer experience across all platforms.”

Sandra Kraujina, AMB Group EVP Sports and Partnerships, added: “All Media Baltics is the leading premium sports provider in the Baltic region. Our talented production and commentary teams will provide action-packed coverage and expert analysis of more than 200 Premier League live matches per season in three local languages for TV, OTT and mobile.”

AMB is one of the leading media and broadcasting companies in the Baltic region. Previously part of Modern Times Group (MTG), it has been owned by Providence Equity Partners since 2017.

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Filed Under: Central & East Europe, Newsline Tagged With: All Media Baltics, Estonia, Latvia, Lithuania Edited: 16 May 2019 08:48

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