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BBC launches Earth Unplugged on YouTube

November 28, 2012 09.15 Europe/London By Robert Briel

WATCH VIDEO. BBC Worldwide has launched Earth Unplugged as its first dedicated channel on YouTube.

The channel will feature new films created for a digital audience by BBC Earth Productions and hopes “to become a destination site for wildlife and nature.”

Earth Unplugged is BBC Worldwide’s first original-content channel for YouTube and forms part of the company’s plans to build a true consumer facing multi-channel network on the platform.

Amanda Hill, managing director for BBC Earth at BBC Worldwide, said in a statement: “With Earth Unplugged we’re seeking to connect a new audience with the world around them. YouTube offers a fantastic opportunity to reach people and grab their attention with innovative nature content that will captivate and inspire.”

There will be eight new shows especially produced for Earth Unplugged, including Earth Juice, Meet my Planet, Deadliest, Walking with Dinosaurs, Earth Files, Zoo La La, Bugface and Amazing Animal Babies.

Here is a trailer for the new Earth Unplugged channel

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Filed Under: Newsline, TV, Web TV Tagged With: BBC Worldwide, Earth Unplugged, YouTube Edited: 28 November 2012 11:34

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About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

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