As part of Silicon & Software Systems(S3)’s ongoing strategy to grow the Mobile DTV client market, the company, at IBC this year, will be demonstrating two routes to market for Broadcasters and Mobile Operators wishing to deliver branded vertical applications to mobile and portable devices.
S3 will announce details of a deal with a leading broadcaster enabling them to deploy S3’s onHandTV PC solution internationally in early 2008. Targeted at broadcasters and mobile operators wishing to expand into the PC and laptop market, the S3 client enables reception of broadcast and unicast services using off-the-shelf DVB-H or DVB-T hardware. Together with a large European mobile operator, S3 will also demonstrate its onHandTV Java Platform which supports the emerging Java JSR 272 API. Java is key to enabling the mid-tier phone market and S3’s platform independent solution is helping mobile operators deliver seamless branded vertical applications to their customer base across multiple high and mid-tier platforms.
John Maguire, General Manager, Consumer Mobile, S3 said: “We are proud to continue to deliver on our strategy of enabling broadcasters and mobile operators to transition from their existing services to converged broadcast, multicast and unicast services across multiple platforms. We see OMA BCAST as a key enabler to multi-platform content delivery and are helping to define and support the profiles proposed by the BMCOForum. We anticipate strong acceptance of these profiles in major European markets, including Germany and the Netherlands in 2008. Yet again, S3 will demonstrate interoperability with all of the leading head-end providers and service and content protection vendors including Nokia Siemens Networks, Thomson, Irdeto, Beep Science and Discretix.”
In addition to pioneering mobile TV delivery to PCs and laptops, S3 is partnering with several companies in order to deliver complete accessory solutions that can be used to enable DVB-H reception on existing handsets. This dramatically increases the choice of handsets available to the user and reduces the operator subsidy costs. S3, together with leading semiconductor companies, to be announced later, will be showcasing integrated accessory solutions with the latest Windows Mobile 6 phones at IBC also this year.
