Dirk Gerkens has been appointed CEO of United Media’s NOVA Broadcasting Group in Bulgaria.
The former CEO of RTL Klub and TV2 in Hungary, Gerkens has been deeply involved in the integration of NOVA Broadcasting Group since it was acquired by United Group in 2020.
He previously combined his United Media leadership role successfully with his role as Nova’s CEO from 2021-2022.
Aleksandra Suboti?, CEO of United Media said: “I am confident that Dirk will secure the successful continuation of our operations at NOVA Broadcasting Group as a seasoned media expert with valuable knowledge of Bulgarian market. We thank Stefana for her engagement.”
Gerkens takes over from Stefana Zdravkova, who was appointed CEO of NOVA Broadcasting Group in 2022.