The Polish operator Play, which is part of iliad Group, has launched a new TV service available in two variants.
New Generation Television combines channel packages with streaming services, while TV Max offers a wide portfolio of channels. Both cost PLN45 (€9.9), with a discount for existing Play customers.
New Generation Television offers 75 channels, access to Viaplay and a pool of points that can be freely exchanged for streaming services, premium packages and packages of additional channels. This allows viewers to create their own offer every month from scratch.
As part of the offer, customers opting for New Generation Television will receive a bonus of 100 points every month for the first six months. Thanks to this, they will be able to test the service and additional packages without any obstacles and choose the most interesting content.
Points can be used to access Netflix, HBO Max, Polsat Sport Premium, Canal+ online, Eleven Sports, Cinemax or packages of thematic channels: kids, sport, films and series, info, documentaries, lifestyle and Polsat.
The second variant, created for those who seek entertainment primarily on TV channels, provides customers with 157 channels from the Max package, access to Viaplay for the subscription price and access to Netflix for two months as a gift, as well as the option to buy premium services and packages at any time.
Play is also offering super-fast broadband of up to 5 Gbps and has introduced two new reception devices, the Play Box TV set-top box and Play Box Net router.
The technological partner in Play’s new TV service is Redge Technologies, which is also part of Play Group.
