The 11th HbbTV Symposium and Awards will take place on November 28-29, 2023 in Naples, Italy, the HbbTV Association has confirmed.
The annual key summit of the connected TV industry will be co-hosted with Comunicare Digitale, the Italian association for the development of digital television.
For the first time, the HbbTV Symposium conference will be split into a traditional format with keynotes, presentations and round tables on the first day while the second day will host an unconference in which the participants will decide about the agenda, topics and discussions, actively shaping and driving the conference sessions and conclusions.
“We are excited about being back in Italy, hosting a new conference format. While delegates told us that they liked the previous concept, they also encouraged us to create more opportunities for interactivity between speakers and the audience, enabling more exchange among the participants. We are confident that the new structure will create an extraordinary event providing visitors with valuable insights on how to successfully develop their business in the changing market conditions,” said Vincent Grivet, Chair of the HbbTV Association.
“We strongly support bringing the HbbTV Symposium and Awards to Italy as this is a great opportunity for our country given the event’s success in other European cities,” added Andrea Michelozzi, President of Comunicare Digitale. “Naples is an excellent choice with its rich history and strong enthusiasm for modern technologies driven by local market players which have largely contributed to the growth of HbbTV. Naples is ready for a breath-taking event, greatly inspiring all participants in Mediterranean surroundings.”
The HbbTV Symposium will take place at the Naples Maritime Station, a modern congress and exhibition centre located in the port area of Naples at the Mediterranean Sea. The event will also host the 6th edition of the HbbTV Awards, featuring a wide range of categories designed to highlight best practice and excellence in the HbbTV community.