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Sky launches smart home insurance package

May 2, 2023 11.30 Europe/London By Julian Clover

Sky has announced the launch of a new smart home protection service that offers customers home insurance and smart home tech worth £250.

The Sky Protect Smart Home Insurance package is underwritten by Zurich Insurance and features a suite of smart home tech products including a video doorbell, indoor camera, leak detectors, motion sensor and contact sensors. Customers can view their devices through an all-in-one app.

Stephen van Rooyen, Chief Executive Officer, Sky UK & Ireland and Chief Commercial Officer, Sky Group, said the platforms entry into home insurance was the latest innovation for the company. “We already make people’s lives easier at home through our TV, broadband and mobile services and with Sky Protect, we’ll be able to take the pain out of home insurance.”

Research from Sky shows that over a quarter (27%) of those polled are considering purchasing new smart technology this year. A over a third (38%) of people cite the reasons for this as making them feel safer when away from home, allowing them to protect their home from intruders (33%) as well as increasing energy efficiency and saving money (28%).

Tim Bailey, Zurich’s UK CEO, said: “Zurich is already developing new digital products and services to meet the evolving needs of our customers. This new partnership combines Zurich’s expertise and trusted insurance brand with Sky’s technology and significant customer reach, to help more people better protect their homes. By combining smart home technology with insurance, Sky Protect aims to prevent losses and provide financial peace of mind, should the unexpected happen.”

In addition to the tech, the insurance package also includes Home Emergency Cover, including access to trusted tradespeople; Buildings & Contents insurance or just Contents cover; Family Legal Assistance; Cyber Assistance Cover and a 24-month fixed price policy.

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Filed Under: Newsline Edited: 2 May 2023 11:30

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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