The lifestyle channel MyZen TV 4K has made its debut in Poland on Polsat Box and Netia.
Fully localised, it is available to DTH, IPTV and OTT Polsat Box and IPTV Netia subscribers with 4K set top boxes.
Commenting on the launch, says Alexandre Kostenko, senior distribution manager of MyZen TV, said: “We are delighted that the first launch in Poland of MyZen TV 4K happens with Polsat Plus Group, the largest Polish pay-TV operator. Thanks to our partnership, Polsat Box and Netia subscribers will now have access to premium lifestyle content with our exclusive feel good and positive programming to live a better life.
“The 4K format is gaining popularity not only in Europe, but in the world and we are pleased to offer the most fascinating original content in 4K quality to satisfy the growing demand for the best quality”.
MyZen TV was launched in 2008 and is available in over 85 countries worldwide.