TV audience research company Nielsen is to be acquired by a private equity consortium led by Evergreen and Brookfield.
The $28 per share all cash transaction values the company at $16 billion and comes just 10 days after Nielsen rejected another offer from Evergreen, an affiliate of Elliott Investment Management.
“After a thorough assessment, the Board determined that this transaction represents an attractive outcome for our shareholders by providing a cash takeout at a substantial premium, while supporting Nielsen’s commitment to our clients, employees and stakeholders,” said James A. Attwood, Chairperson of Nielsen’s Board of Directors.
The Consortium has secured fully committed debt and equity financing, including an approximately $5.7 billion equity commitment from the Consortium consisting of Evergreen and Brookfield.
The transaction is subject to shareholder and regulatory approvals, including in the UK.
