ThinkAnalytics says its grown revenues by 20% year on year after four major signings in North America.
New additions in Europe and Asia Pacific also contributed to the privately held company. Once the new clients are fully on line the total number of subscribers served by the software development company will be in the region of 450 million.
Eddie Young, Chairman, ThinkAnalytics, said: “2021 was a stellar year for ThinkAnalytics. We grew at pace, significantly expanding our customer footprint in North America while also recording strong revenue growth from new and existing customers in EMEA and Asia Pacific.”
ThinkAnalytics is seeing continued expansion of its addressable market through hyper-targeted digital advertising for TV/OTT operators. New ad-based deployments will be going live in early 2022.
There has been a surge in demand for the cloud-based Think360 personalized content discovery and viewer engagement platform already adopted by customers including Liberty Global and Tata Sky.
Young continued: “Key to our success is our investment in people, R&D and innovation to ensure we remain ahead of the game: the world’s first supersized super-aggregation capability for personalized content search and discovery, and our recent ground-breaking ThinkAdvertising launch, bringing the power of digital advertising to the TV screen, are good examples.”
New live deployments have included MENA-based OSN in 20 markets; and for India’s Tata Sky Binge service which delivers super-aggregation across 11 streaming apps.