The streaming service Viaplay had nearly 2.25 million internet and mobile app users in September, its first full month of operation in Poland.
This, according to analysis by Wirtualne Media>, quoting Mediapanel, compared to 1.27 million in August, when the service made its debut.
Viaplay’s reach in September was 7.71%, compared to 4.39% a month earlier.
Meanwhile, Netflix continued to dominate among VOD services in the country. It was accessed by 11.37 million internet and mobile app users and had a reach of 38.98% in September.
However, the number of internet users was 4.8% less than a month earlier.
Despite this, its user total was almost three time higher than second placed WP, which had 4.49 million in September.