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Comcast launches XClass Smart TV

October 19, 2021 20.12 Europe/London By Julian Clover

Comcast is to take its entertainment packages across the United States with a range of 4K UHD XClass Smart TVs manufactured by Hisense.

Several hundred apps will be included in the sets that will also include a 12-month subscription to streaming service Peacock Premium. 

XClass runs on the same technology platform as used by Sky Glass, though they remain separate and distinct smart TVs in their own right.

The first XClass TVs from Hisense will be available this week in select Walmart stores and in the coming weeks through Walmart.com. 

The platform’s technology integrates streaming, on demand, broadcast, and cable options in one place under unified voice search, discovery, apps and interactive features. It offers customers intuitive navigation across thousands of apps, movies, shows and sports with a simple voice command or remote click.  

“We’re thrilled to bring our award-winning entertainment experience to smart TVs nationwide and for the first time offer consumers inside and outside our service areas a simple way to navigate their live and on demand content, whether streaming or cable,” said Sam Schwartz, Chief Business Development Officer, Comcast.  “Hisense XClass TVs are the next products in a growing portfolio built on our flexible and scalable technology platform, bringing the best innovative products – whether that’s a streaming box or a smart TV – to each territory and customer segment.”

Hisense XClass TVs are available in 43” and 50” 4K Ultra HD models, priced at launch at $298 and $348 respectively. The televisions include more features and value than other smart TVs in this price category, including a voice remote powered by Comcast’s Emmy-award winning voice technology.

In the coming months, streaming apps from Xfinity and Charter will launch on XClass TV, joining the multichannel streaming services already available on the platform including Hulu + Live TV, YouTube TV and Sling TV, giving consumers more options to stream live sports, shows and news directly on the TV.

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Filed Under: Editor's Choice, Newsline, Tech, Top Story Tagged With: Comcast, Hisense Edited: 21 October 2021 11:26

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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