Sinclair Broadcast Group’s Tennis Channel is launching in the UK with coverage of the UK Pro League from the Chelsea Harbour Club in London (August 23 to 29).
After two decades in the United States, Tennis Channel launched in Germany, Austria and Switzerland on April 2020 and Greece earlier this year. It went live in the UK on Thursday.
Tennis Channel International features a 24-hour streamed channel including original Tennis Channel series, documentaries, features, instruction, highlights and select matches on-demand.
“Ever since we launched Tennis Channel in the US 18 years ago, people across the globe have been asking when we’re going to bring it to their country, and now it’s happening,” said Ken Solomon, president, Tennis Channel. “With simultaneous daily tournaments worldwide, at all hours, the sheer volume of coverage and broad-based demand for tennis requires 24-hour, territory-specific, TV-and-digital platforms devoted exclusively to the sport. We’ve proven that it works in the US, creating enormous value increases for all stakeholders and media partners, and our initial international launches in Germany, Austria and Switzerland have well exceeded expectations.”
Tennis Channel will be available online and through iOS and Android apps, Roku, FireTV and selected SmartTVs for £2.49 per month.