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Bundesliga to move to Sky UK

August 5, 2021 10.46 Europe/London By Julian Clover

Sky Sports is to screen the Bundesliga in the UK and Ireland until at least 2025.

It means Bundesliga is now a partner with Sky Sports in UK & Ireland, Germany, Italy and Austria. Sky will replace BT Sport, which used its Bundesliga rights to resume live sport immediately after the first lockdown.

Sky Sports’ coverage of the league will begin at 7.30pm on Friday 13 August with champions FC Bayern München travelling to Borussia Mönchengladbach.

In addition to the Bundesliga, Sky Sports will also broadcast the German Supercup live, which is an early “Klassiker” match-up, with Borussia Dortmund and FC Bayern München going head-to-head on 17 August at Signal Iduna Park.

The premium fixture of each weekend will be shown live every Saturday at 5.30pm on Sky Sports Football, with further matches broadcast via Sky Sports linear or digital channels including Sky Sports YouTube.

The deal widens the Sky – Bundesliga partnership, with deals in place across the Sky Group in UK/ROI, Italy, Germany (including German language rights in Switzerland, Liechtenstein, Luxembourg and South Tyrol) and Austria.

Sky Sports Managing Director Jonathan Licht said: “We’re delighted to have acquired the rights to the Bundesliga. Sky Sports customers will have the opportunity to watch some of the best players in the world as well as some of the leading teams in Europe.”

Bundesliga International CEO Robert Klein added: “This is a partnership that will deliver the best of the Bundesliga week-in, week-out, through world class production and multi-platform coverage. With Sky as our partner, Bundesliga fans will benefit from a first class football viewing experience. This, paired with the Bundesliga’s trademark attacking style of football, means that fans can expect an action-packed season – featuring some of the world’s best players and the most exciting up-and-coming talent.”

Sky’s football portfolio also includes the Premier League, EFL, Scottish Premiership and more recently the Barclays FAWSL.

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Filed Under: Newsline, TV Edited: 5 August 2021 10:47

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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