Telenet has deployed Media Distillery’s Image Distillery solution to enhance the TV browsing and content discovery experience for its 1.8 million cable TV subscribers.
The technology is now live, as part of a new multi-year agreement with Media Distillery, and is enhancing UX across 20 full-time (24-hour) channels.
Image Distillery uses AI to dynamically and automatically generate 3,000 appealing and informative still images every day for Telenet, representing any broadcast TV programme, for display within the service’s UI. High-quality, attractive representational UI imagery leads to better subscriber engagement and satisfaction.
“We have such a depth of linear channels, there is great disparity among them as regards the variety of images we have at our disposal to use in our EPG,” explains Ivor Micallef, Director of Entertainment Products at Telenet. “While some of the bigger broadcasters dedicate a lot of editorial effort into curating their visuals and programme information, not all do, and this can be especially hard for some of the smaller broadcasters.”
The system captures images from any live broadcast feed, processes and optimises them, and creates well-composed screenshots that depict each programme in the most visually attractive way possible.
“We are extremely proud that Telenet continues to rely on Media Distillery technology with its deployment of Image Distillery,” says Roland Sars, CEO of Media Distillery. “Since we began working with the company back in 2018, Telenet has demonstrated an abiding forward-thinking philosophy, and a willingness to embrace new technology in order to continuously deliver a better user experience to its subscribers.”
The award-winning Media Distillery system uses Deep Content Understanding to identify and label features in audiovisual media automatically, enabling TV service providers to enhance the presentation of programmes and deliver a better viewing experience that meets the expectations of viewers.