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Sky could help Peacock go international

April 30, 2021 12.07 Europe/London By Julian Clover

Peacock, NBCUniversal’s streaming service, has recorded 42 million subscribers in its first year of operation.

Monthly users are watching more than a fifth more shows than the traditional audience on NBC itself.

Following domestic success with Xfinity with X1 and Flex, NBC Universal is now looking at the possibility of an international rollout.

“We’re looking to take advantage of the brand and scale of Sky across our European markets and potentially
strike partnerships with local programmers and distributors in geographies where it makes sense,” said
Brian L. Roberts, Chairman & CEO, of NBC and Sky parent Comcast Corporation.

More details are anticipated to be released later in the year.

Peacock offers a series of tiers with its relationship with WWE and the NFL helping to drive premium subscription.

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Filed Under: Editor's Choice, Newsline, Top Story, TV Edited: 3 May 2021 11:32

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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