GO Malta has commenced deployment of a new advanced set-top that can deliver Android TV-based OTT services to its customers.
The company is using Amino Engage SaaS platforms that are powering Amigo 7X devices.
GO Malta is offering subscribers a combination of scheduled TV services and advanced OTT services. Android allows GO to integrate streaming apps, update the UI and brand the UX.
The Amigo 7X device provides GO Malta with a customised GO button on the remote control to take viewers straight into the content.
Additional features that Amino has enabled, include: branded Android TV boot screens and launcher background images that are dynamically changed by the Amino Engage software, amongst others. GO Malta will manage the Amino devices through Engage to reduce OPEX and enhance customer satisfaction through reducing truck-rolls and customer calls, easily adding new functionality and proactively managing the customer experience.
Kelvin Camenzuli, Chief Digital Officer, GO Malta, said: “Amino enabled us to launch interactive services running on Android TV while migrating viewers from DTT to OTT. Thanks to the expertise of Amino, this complex demanding project has been incredibly smooth. Our viewers are already responding very positively to the new advanced experience that we are providing them.”
“Amino’s expertise in Android TV, including handling the certification with Google, means that we can make sure that our customers can easily update their services, and do it efficiently and fast, with exciting features like a GO Malta button on the remote, taking customers straight to the OTT services,” added Donald McGarva, Amino Group Chief Executive Officer. “Amino’s experience in making Android TV ‘Operator Ready’ ensures that GO Malta customers get great OTT video services and the operator can reduce OPEX; a real win-win.”
GO provides mobile, fixed line, internet and TV services to more than 500,000 customers.