All 4 has become the latest TV app to be added to Virgin Media’s TV Platform.
Virgin says the public broadcaster’s app will be available at no extra cost. Virgin already carries BBC iPlayer, ITV Hub and My5, along with Amazon Prime Video and Netflix.
David Bouchier, Chief Digital Entertainment Officer at Virgin Media, said: “The addition of the All 4 app means that we now have fully integrated versions of all the major UK streaming apps on our TV platform. This is great news for our customers who have everything they need in one place, making it even faster and easier to watch the TV shows and movies they love whenever they want.”
All 4 features many popular Channel 4 shows including Gogglebox, Celebrity SAS: Who Dares Wins, Made in Chelsea and The Great British Bake Off.