TF1 is to shutter its video-on-demand service MyTF1.
The French commercial broadcaster is planning to close the store by the end of July and is said to be in talks with Canal Plus to take on the rights to the content, some of which extends beyond the proposed closure date.
The service has been struggling to make headway in a market that has been in decline since 2017. Viewers prefer the option of an all in one streaming service such as Netflix or the planned Salto in which TF1 holds a significant stake.
France Télévisions closed its VOD service in 2017.
In 2017/2018 MyTF1 was the subject of a series of disputes over the service’s continued carriage.