Roku is launching its VOD service The Roku Channel and not just on its own streaming platform.
With access to over 10,000 movies, TV episodes and documentaries, The Roku Channel is also available through NOW TV and the Sky box.
Included are titles including Homes Under the Hammer, The Commander, Ultimate Force, Fifth Gear, Skins and Britain’s Best Bakery, alongside Hollywood hits such as Get Carter, The Wicker Man and Les Miserables.
“With The Roku Channel we are making it easy for consumers to find great free entertainment and provide additional value to Roku users, NOW TV device holders and Sky Q customers,” said Rob Holmes, Vice President of Programming at Roku. “Ad-supported viewing is one of the fastest growing categories on our platform and we are excited to meet the consumer demand for free TV.”
In the UK The Roku Channel features over 40 content partners, including All3Media International, EndemolShine Group, FilmRise, pocket.watch and DRG, plus Hollywood studios such as Lionsgate and Sony Pictures Television.
