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Apple TV+ “immaterial” to results

January 29, 2020 12.22 Europe/London By Julian Clover

Apple has reported its highest-ever quarterly earnings, but the $92 billion was drawn from increased iPhone sales and other subscription services such as Apple Music and Apple News+.

In an analyst call CFO Luca Maestri described revenues from the newly launched Apple TV+ as being “immaterial to our results”. Maestri said he anticipated that Apple TV+ would ultimately eclipse its other subscription services in terms of revenue.

Launched on November 1 last year Apple TV+ is priced at £4.99 a month. It is also available free for those purchasing a new Apple device or the Apple Music Student Plan.

Significantly, Apple TV+ is also available outside the Apple ecosystem, so in addition to iPhone, iPad, Apple TV, iPod touch and Mac, Apple TV+ can also be found on select Samsung smart TVs, Roku and Amazon Fire TV devices, as well as on the web at tv.apple.com.

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Filed Under: Editor's Choice, Finance, Newsline, Top Story Tagged With: Apple, Apple TV Edited: 30 January 2020 12:32

About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on Twitter @julianclover, on Facebook or by email at jclover@broadbandtvnews.com.

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