All Media Baltics will work under the TV3 brand in the Baltic Republics from next month.
Furthermore, reports Baltic Times, it will introduce changes to its portfolio of channels and no longer operate the channel LNT in its current form.
Although the news services of the TV3 and LNT will be merged, Christian Anting, the head of All Media Baltics, has said there will be no reduction in news quality and amount.
The broadcaster will nevertheless expand the presence of news in different formats that can reach a new audience, especially young people.
Changes that come into effect next year will see the channels TV3 Mini and TV3 Life replace LNT and Kanal Kaks.
All Media Baltics will also start developing the region’s first digital news platform.
