A+E Networks UK has expanded the distribution of Crime+Investigation. The channel has launched on the Play Now service from Play, the largest mobile network operator in Poland, with some 4 million subscribers.
The launch schedule includes a new season of documentary series Once Upon A Crime, in which seven best-selling Polish crime writers review true crime cases. Journalist Michal Fajbusiewicz returns to Crime+Investigation with a new series of interviews with popular Polish crime writers as well as a new series of hit series Killer Women, featuring high profile crime cases that shocked Poland.
“Crime+Investigation has a fiercely loyal and passionate fan base in Poland,” said Izabella Wiley, General Manager, A+E Networks UK, Poland and CEE. “We are thrilled to partner with Play to launch Crime+Investigation on their PLAY NOW platform. With Play we are excited to bring more core viewers and new audiences to Crime+Investigation and some of the greatest investigations of our time”.
August 2019 was a record month for Crime+Investigation in Poland delivering its best-ever ratings in the commercial 16-49 demographic since channel measurement was launched in 2012; the channel grew by 110% year-on-year reaching over 1.3 million people 16-49 and 3.1 million 4+.
Karina Rompa, Content Manager, Play said: “We’re delighted to have extended our relationship with A+E Networks and to launch Crime+Investigation to our channel line-up. Access to even more great content, including crime shows, is another step in our firm ambition to grow our TV offering.”
Crime+Investigation on Play joins the previously available HISTORY2 and Lifetime in the Extra tier and HISTORY is available in the Basic package.