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Nickelodeon Play VOD expands in CEE

June 19, 2019 10.24 Europe/London By Chris Dziadul

Viacom International Media Networks (VIMN) has partnered with Play in Poland and Telenor in Bulgaria to distribute the Nickelodeon Play mobile VOD app.

In Poland, Play customers will be able to watch premium content on the Nickelodeon play app, as part of the Play 360 package, or a standalone subscription at PLN19.90 (€4.67) a month following a free one-month trial, and at PLN5 a week following a free one-week trial for pre-paid customers.

The Nickelodeon Play streaming app will feature more than 200 full-length episodes, 120 original short videos and more than 20 games, in a brand safe online environment for kids.

Meanwhile, in Bulgaria Nickelodeon Play will be available for Telenor customers to select from a range of video services offered as part of the recently introduced Total+ tariff plans from BGN31.99 (€16.36). The service will be free of charge for new customers for the first 12 months of their two-year contract, and BGN4.99 per month thereafter. Existing customers will have the option to add Nickelodeon Play as an add-on, and the price of the standalone add-on will be BGN5.99 per month.

Commenting on the development, Gábor Harsányi, VP, general manager, VIMN CEEI, said: “Following its launch in Serbia and Montenegro last autumn, we’re delighted to rollout the Nickelodeon Play app in Poland and Bulgaria, giving mobile customers access to a full content experience, as part of our strategy to provide greater choice and flexibility on digital platforms.”

The Nickelodeon Play app is available on Android in Google Play and on iOS in the App Store.

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Related

Filed Under: Central & East Europe, On Demand/VOD, Platforms Tagged With: Bulgaria, Nickelodeon Play, PLAY, Poland, Telenor, Viacom International Media Networks Edited: June 20, 2019 12:25

About Chris Dziadul

Chris is our Central & East Europe Editor. You can talk to Chris on Twitter @chrisdziadul or by email at cdziadul@broadbandtvnews.com

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