The M7 Smart TV app has won the Webit New Media Award at the recent Webit Digital Entertainment & Media Summit in Sofia.
Plamen Russev, Executive Chairman of the Webit Foundation, stated: “The New Media Award acknowledges an indisputable innovation in the content creation, aggregation or delivery. With its innovative smart TV app, M7 has successfully launched a new service that lowers the consumer barrier for both linear and interactive TV content consumption, while addressing the growing need for sustainable and cost-effective hardware devices.”
The M7 Smart TV app merges the benefits of linear, OTT and interactive television into a single interface without the need for a traditional set top box.
In partnership with Samsung, the M7 Smart TV app has already been successfully integrated in Diveo, M7’s new hybrid TV platform for Germany, Skylink, M7’s pay-TV platform for Czech Republic and Slovakia, as well as HD Austria, the M7 TV platform for Austria. Canal Digitaal (Netherlands), TV Vlaanderen and Télésat (Belgium), the other M7 platforms in Europe, will follow soon.
Various other leading TV manufacturers have expressed their eagerness to also team-up with M7 for the integration of the M7 smart TV app in all their new generation smart TVs. Related announcements are expected shortly.
