Martina Rutenbeck who headed German direct-to-cable platform KabelKiosk for Eutelsat and later M7 offers network operators, platform providers, housing companies and hardware manufacturers the redistribution rights for free-TV and pay-TV channels with her new company content4tv.
The first customer has now been announced: Breko Einkaufsgemeinschaft, the commercial platform of German broadband industry association Bundesverband Breitbandkommunikation, has selected content4tv as its preferred partner. The association can offer its members a TV rights portfolio this way enabling them to set up their own TV services.
content4tv has signed contracts or reached a commercial agreement with the majority of TV broadcasters, according to the company. The target group are solely B2B customers, a B2C product is not planned.
In addition to linear television, the rights that can be obtained from content4tv also cover streaming within the customer’s Wi-Fi home network and non-linear features such as PVR, catch-up TV and restart TV. Initially, the cable and IPTV redistribution rights are provided, OTT is to follow as the next step.
Rutenbeck left M7 Deutschland in mid-May 2015 – one year after the takeover of KabelKiosk from satellite operator Eutelsat. The founders, shareholders and managing directors of content4tv besides Rutenbeck are Helmut Kohl (formerly Tele Columbus, Unitymedia, Kabel Deutschland) and Reinhard Sauer (formerly Tele Columbus, Bosch Breitbandnetze, EWT).